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The rules changed when you retired. Your advisor didn't.


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Most advisors were built for accumulation. We built a practice for what comes next: making what you saved last 30 years or more.





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You did everything right. Why does retirement still feel different?

You spent 35 years building your wealth. Maxed the 401(k). Stayed the course through 2008 and 2020. That advice was correct — for the accumulation phase.

The distribution phase has different rules. Sequence risk. Tax sequencing across account types. Longevity. The advisor who helped you build it was trained for the era you just left.

If something feels off about your current plan, you're not imagining it.


Your advisor's business is built for the era you just left.


Most financial advisors in America were trained, paid, and equipped for one job: helping you accumulate. The AUM fee model — typically 1% of assets managed — rewards gathering assets and holding onto them. It does not reward the actual work of retirement planning.

Tax sequencing. Social Security timing. Distribution strategies that account for sequence risk. Long-term care planning. Estate coordination. That's the work that determines whether your retirement holds up. The AUM model rewards none of it.

You end up with a portfolio manager at the moment you need a retirement planner.


We built a business that pays us to plan.

Four themed quarterly meetings — income, tax, investment, estate — plus same-day responses between them. The membership covers the real work, regardless of assets moved.


Roughly half the industry average.¹ Because the monthly membership fee of $400 overs the advisory work; the management fee of 0.48 percent is purely for execution.

We are fiduciaries on every recommendation, always. Not fee-based. Not "when convenient." Always.


Earned, not claimed.

  • Retirement planning, not a portfolio review with planning bolted on. Income, tax, investment, and estate planning each get a dedicated quarter. Nothing falls through the cracks.

  • Equities for growth. A bond ladder for income. Individual bonds built bond-by-bond with known coupons and maturity dates — 5–7 years of income not tied to market swings. Built on years running an institutional fixed-income desk.

  • Family firm. Estate work included. Ed Mahaffy’s son Will joined the practice. ClientFirst prepares wills and estate plans as part of your retirement plan; legal execution coordinates with your attorney, or one we help you find.

  • 30+ years across three market crises. 1987. 2000–2002. 2008. Conservative allocations and proactive communication were already in place. Clients didn't panic because they didn't need to.


See What Our Clients Are Saying



My husband chose ClientFirst Wealth Management on the recommendation from a family member. We have been very pleased with Ed and his fast response to any questions or needs that we have. He takes his time with you and explains everything that you will need to know. We would definitely recommend to our friends and family!
 - LISA ELMORE, CLIENT 

I have been client with ClientFirst for more than a decade and have found that as a financial advisor, Ed Mahaffy is unsurpassed in his knowledge of both fixed income and equity markets. More importantly, his integrity and honesty leave me sleeping well at night knowing that he is more than just a fiduciary in name--he have proven that he truly has my best interests at the center of every decision he makes for my account. I know that Ed personally manages my portfolio specifically for my needs-no cookie-cutter portfolios here. If you are saving for retirement or are currently retired, you should set up a free consultation with ClientFirst and see how Ed Mahaffy can help you reach your financial goals.

- BRETT P., CLIENT

"ClientFirst Wealth, Legacy & Estate Planning with Ed Mahaffy provides a sense of comfort that he is constantly reviewing your portfolio and market opportunities. He has a deep level of commitment to his clients. As we prepared for and now enjoy our retirement, we wanted a strong partner to ensure we reach our ever-changing goals. Ed has provided and exceeded our expectations. We are able to concentrate on family, friends, and travel, knowing Ed Mahaffy is our financial partner, ever listening and communicating."

- MICHAEL NIFF

"We have had the pleasure of working with Ed as one of our financial advisors for several decades. Actually, it doesn't resemble 'work'... it's more like having pleasant conversations with a friend. We have found him to be very accessible, helpful, transparent, and genuinely interested in us and our well-being, not only as clients but truly as friends. Ed communicates with us in a timely and professional manner. He initiates the majority of these communications, but they are always on appropriate issues, questions, or concerns. Likewise, he always responds immediately or in a timely manner to our communication requests of him. Ed has our complete trust and confidence in all matters relating to our funds under his management."

- BURT SQUIRES

"Our family has worked with Ed Mahaffy and ClientFirst Wealth, Legacy & Estate Planning for over thirty years. Ed and his firm continuously operate with the highest ethical and fiduciary standards. I have, and will, recommend friends and clients use Ed and ClientFirst. I have worked with multiple good financial advisors. You will not find anyone better than ClientFirst."

- NEAL PENDERGRAFT

"Second Generation client of ClientFirst Wealth Management. The name actually fits the company's business model. Characteristics that do justice to Ed's work and business ethics are, integrity, honesty, promptness, responding to questions or concerns, a knowledgeable professional, an excellent communicator, and attentive listener, and above all he treats his clients as he would his own family, always putting the client first, with compassion and kindness. All these qualities are increasingly hard to find in today's world. If you want an advisor who puts you first and takes your worry out of your investments, look no further."

- NANCY BELL-CLARK

These statements are from current clients and may not be representative of the experience of other clients and do not guarantee future performance or success; no compensation was exchanged for these recognitions. ClientFirst Wealth Management LLC is not aware of any material conflicts of interest between this client and the firm.

See all our reviews


Get a second opinion on your retirement plan.

The Retirement Checkpoint involves two meetings. Completely free. We review your current plan, build a personalized gap analysis, and walk through the findings together. The findings are yours whether or not you decide to work with us.

Book Your Free Retirement Checkpoint

Not ready yet? Read about the Retirement Transition Trap.

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